To deliver a quality education in a budget-constrained environment, academic and financial decision makers must understand the activities, costs and margins associated with teaching at the course level.
Summary
A growing student population coupled with reduced state funding led the University of California - Riverside to examine its costs and find ways to scale student instruction effectively. As part of this initiative, the university implemented an enhanced activity-based costing (ABC) tool. The new ABC tool integrates data from the university’s enterprise system with survey responses from faculty and department chairs to estimate, for each course in the curriculum, teaching activity profiles, resource utilization, financial outcomes, and rough quality surrogates. This paper describes the reasons the university developed the tool, its conceptual framework, the information it provides, and its application in academic planning and decision making.
Key Insights
- While course content remains paramount for faculty, achieving the university’s mission today also requires attention to teaching processes, costs and margins.
- Faculty and other academics need tools and knowledge to assess the trade-offs between cost and quality – and the efficacy of cross-subsidies among courses and departments – because administrators themselves cannot do that job effectively.
- Recent advances in university enterprise systems (especially timetabling and student registration systems) have enabled development of new assessment tools, so now only modest supplementary data need be generated by survey.
- Familiar aggregate metrics for assessing teaching "productivity" (such as cost per credit hour) for courses, departments, degree programs and such are readily calculated from the enhanced ABC tool in a way that helps faculty improve their offerings.
- The deployment of ABC tools requires active championing by academic leaders and financial officers.