Donor-Advised Funds

Help raise more money for your institution with a turnkey, fully branded private-label donor advised fund by TIAA Charitable®, an independent public charity.
A donor-advised fund (DAF) may help increase contributions while growing your donor base. It’s a tax-smart way to simplify charitable giving and inspire your supporters to put away money for your institution and other causes they care about.

How it works

A DAF is like a personal fund for charitable giving.
  • Contribute: Donors contribute cash, stock or complex assets to their personalized DAF with a portion dedicated to your institution, and are eligible for favorable tax treatment that year.
  • Grow: While donors decide which charities they want their DAF to support, contributions are invested and all growth is tax free. That potentially means more money to give, including to your organization.
  • Give: Donors may use their DAF at any time to support your institution or other favorite charities. TIAA Charitable does all the paperwork.

Fully turnkey program

Branded with your name, fully administered by TIAA Charitable.
  • Branded website and dedicated call center
  • Account administration and processing
  • Donor activity reports to identify opportunities for more engagement
  • Charitable compliance management
  • A percentage of contributions can be automatically designated to support your organization
  • Diversified investment approaches for donors including socially responsible options


  • Low-cost, turnkey solution frees you up to focus on what matters. TIAA Charitable handles setup, administration, charitable compliance and more.
  • Helps you expand your donor base and potentially secure more fundraising dollars through an increasingly preferred charitable giving vehicle of choice.*
  • Confirms donor commitment with a percentage of contributions designated for your institution–now and in the future.
  • Strengthens your relationships with donors and deepens your understanding of their interests and behaviors.

Interested in learning more?

Contact TIAA Charitable
or call: 833-44-MYDAF (833-446-9323)
*Giving USA Special Report, Donor-Advised Funds: New Insights You Need to Know , Spring 2018.
TIAA Charitable, Inc. has been recognized by the Internal Revenue Service as a tax-exempt public charity under Sections 501(c)(3) and 170(b)(1)(A)(vi) of the Internal Revenue Code of 1986, as amended (the “Code”).
TIAA Charitable is the brand name for an independent public charity that maintains a donor-advised fund program. The TIAA name is a registered mark of Teachers Insurance and Annuity Association of America and is used by TIAA Charitable pursuant to a license.
TIAA Charitable does not provide tax advice. Taxpayers should seek advice based on their own particular circumstances from an independent tax advisor.
All contributions to the Giving Fund are irrevocable contributions to TIAA Charitable. All grant recommendations from donors are subject to review and approval by TIAA Charitable.